AUO: Micro LED Commercialized & Its Popularization Rate Related to Cost

Peng Shuanglang, president of panel manufacturer AU Optronics, pointed out that Micro LED has begun to be commercialized, but it is undeniable that the entire industry and the ecological chain needs to make more efforts to reduce costs. In the end, the popularization rate of Micro LED will depend on how much the cost is reduced.

At present, AUO Micro LED has obtained cooperation with car manufacturers, and it is expected that Micro LED will gradually be applied in the automotive market in the next few years. AUO is also cooperating with leading automotive chip manufacturers. The company believes that Micro LED will have more development in the future.

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Peng Shuanglang emphasized that Micro LED has been approved by car manufacturers. It’s just that it takes long for a new technology to be introduced into the automotive market. It may take 3 years from product verification to actual mass production, but it can last at least 5 to 7 years after the order is placed, which is quite stable.

Last year, revenue from non-panel products accounted for 10% of AUO's overall revenue, including solar energy and other energy sectors. Peng Shuanglang believes that only by increasing the revenue of the non-panel product business can AUO truly break away from the fierce economic cycle of the panel.

In terms of electronic paper, Peng Shuanglang explained that AUO has also invested a lot in reflective technology. In the future, AUO will invest a lot in multiple technologies, but this is not a blind investment. In the end, it must be able to convert into revenue and profit.